Sports Leadership

The Importance of Engaged University Presidents

In the world of college sports, there is an intricate hierarchy of leaders who shape the rules and culture of intercollegiate athletics. Governing boards dictate university policies. Conferences organize their championships and tournaments. Coaches directly oversee their athletic programs. And within all of that, the NCAA serves as a guiding voice to protect the well-being of student-athletes.

But Myles Brand firmly believed that the best way to achieve unified, focused leadership was through the power of each university president. As he saw it, the NCAA’s mission could only succeed if every president accepted and enforced NCAA guidelines on their campus. Brand emphasized the reciprocal nature of their relationship and that university presidents had a responsibility to manage their athletic departments accordingly.

In Brand’s words, “I am more convinced than ever that the relationship between intercollegiate athletics and higher education has survived the test of time because those who went before us had the values right. It falls to us—all of us—to see that these values are preserved and that they direct our future actions.”

To that end, Brand argued that university presidents needed to be more engaged with their athletic programs, proactively exercising oversight responsibilities to protect their students’ well-being. From fiscal responsibility to academic success, Brand encouraged university presidents to take charge and reinforce the values outlined by the NCAA, which represented the cooperative efforts of presidents, faculty, administrators, coaches, and student-athletes across the country.

Throughout his career, Brand spoke often on the subject of presidential leadership in sports and offered his guidance to various institutions on the topic.

Sports Leadership

Indiana University Interviews with Professor Philip V. Scarpino for the Randall L. Tobias Center for Leadership Excellence – Part 2

March 27, 2007



“Statement by NCAA President Myles Brand and Rutgers University President Richard L. McCormick Regarding Comments by MSNBC’s Don Imus,” Rutgers Website

April 6, 2007


Mondays with Myles: Episode 54 – Missing Graduations

April 30, 2007



Mondays with Myles: Episode 58 – Leadership

May 28, 2007



Mondays with Myles: Episode 60 – University Presidential Leadership

June 11, 2007



“Insights: Myles Brand on His Game Plan,” Business Officer, by John Walda

September 1, 2007


“AGB Statement on Board Responsibilities for Intercollegiate Athletics”

November 16, 2007


Mondays with Myles: Episode 84 – Myles’ Chunk Philosophy

December 17, 2007



“Leadership and Challenges: The Roles of Intercollegiate Athletics in the University,” NCAA State of the Association delivered at 2008 NCAA Convention

January 12, 2008


2008 Central Intercollegiate Athletic Association Keynote Address

February 26, 2008