Sports Culture

Values to Last a Lifetime

For all his love of philosophy and his focus on Academics First, Myles Brand was a sports fan through and through. He grew up playing basketball and running track, which he fondly recalled as some of his best memories of high school. And more than anything, he loved how athletics was a place for student-athletes to grow, learn, and find their own community of like-minded friends.

Brand often spoke about the underlying values of college sports. As he saw it, the role of athletics in education was to enrich the college experience while teaching essential life skills that could only be learned outside the classroom. Sports gave student-athletes the opportunity to gain experience growing as a person and learning values like leadership, teamwork, sportsmanship, and diligence.

Because of his love of sports, Brand was all the more determined to ensure that intercollegiate athletics stayed as fair, fun, and free of commercialism as possible. He believed that the values of college sports were at the core of the NCAA’s mission, and he wanted to protect the student-athletes’ ability to participate in athletics without sacrificing their education. After all, most student-athletes would not become professional athletes—and Brand believed it was foolish to pretend differently. But every student-athlete had the right to learn and grow through sports, like so many had before them.

Brand’s excitement for athletics was not always obvious in his formal speeches, but his genuine enthusiasm for the game is more than evident in his podcast episodes, where he often spoke passionately about the joy and beauty of sports.

Sports Culture

Mondays with Myles: Episode 74 – Women’s Rugby

September 24, 2007



Mondays with Myles: Episode 75 – Fan Sportsmanship

October 1, 2007



Mondays with Myles: Episode 76 – Cheating

October 8, 2007



Mondays with Myles: Episode 77 – Media Ethics

October 15, 2007



“AGB Statement on Board Responsibilities for Intercollegiate Athletics”

November 16, 2007


Mondays with Myles: Episode 83 – Expressing Thanks

November 26, 2007



“The True Nature of Cheating,” Football and Philosophy: Going Deep, pp. 90-100, by Marshall Swain and Myles Brand

January 1, 2008


Mondays with Myles: Episode 86 – New NCAA Media

January 7, 2008



“Leadership and Challenges: The Roles of Intercollegiate Athletics in the University,” NCAA State of the Association delivered at 2008 NCAA Convention

January 12, 2008


Mondays with Myles: Episode 90 – Mock Selections

February 4, 2008